How sustainability is helping cleaning company win bigger clients
CASE STUDY How sustainability is helping cleaning company win bigger clients Sustainability is becoming a key requirement for businesses looking to secure larger clients and government contracts. More organisations are prioritising suppliers that align with their sustainability and climate goals. For small and medium-sized enterprises (SMEs), this shift presents an opportunity. Those that take a smart approach to sustainability now can not only meet compliance requirements but also open new markets, attract big clients, and gain a competitive edge over businesses that are slow to adapt. This case study explores how we helped a cleaning company in Australia integrate sustainability into its operations, making them eligible for high contracts and positioning it as a preferred supplier for big organisations and government tenders. The changing business landscape in Australia Sustainability is now a core consideration in procurement decisions. Several factors are driving this shift, here some examples: Australian Government Regulations Brisbane 2032 Olympics prioritises sustainable suppliers in its procurement process. Scope 3 emissions compliance means large corporations must track the environmental impact of their suppliers Government tenders increasingly include sustainability requirements in supplier selection SMEs that adapt early will be well-placed to secure contracts, build strong industry partnerships, and access new business opportunities in sectors that prioritise sustainability. What have we done? Step 1 Defining where you want to be The first step was understanding our client objectives. The company aimed to: Secure contracts with large businesses and government agencies Become a preferred supplier for sustainability places and organisations Align with Brisbane 2032’s procurement strategy Offer value-added sustainability services to differentiate from competitors With these goals in mind, we developed a strategy that positioned the company as a sustainability-driven service provider. Step 2 Conducting a gap analysis We conducted a detailed sustainability assessment to identify areas for improvement: Analysed their current sustainability performance. Identified gaps in procurement, operations & ESG strategy. Developed a step-by-step gap analysis to improve compliance. Step 3 Bridging the Gap: Building a Practical Roadmap To ensure compliance with sustainability expectations, we mapped the company’s operations to relevant Australian regulations and frameworks: Aligning with procurements such as the Sustainable Procurement Guide and Brisbane 2032’s supplier criteria Optimising operational processes to reduce waste, energy consumption, and carbon footprint Engaging employees in sustainability efforts to drive collective impact Guiding them to track progress with data-driven metrics to ensure continuous improvement The transition doesn’t have to be overwhelming. Start with small, actionable steps! Step 4 Building a Low-Carbon Cleaning Business We helped them create strategies to reduce carbon emissions. Sustainable suppliers and cleaning products: Aligning with circular economy goals. Better cleaning practices: Reducing chemical, energy, and water use. Waste tracking: Creating initiatives for contributing to clients’ sustainability practices and goals. With a clear roadmap, they are ready to enter the sustainability market! The Competitive Advantage of Sustainability for SMEs Increased eligibility for high-value contracts with corporations and government agencies A competitive edge over businesses that have yet to integrate sustainability Access to new markets and business opportunities in industries prioritising sustainability Cost savings through improved efficiency and resource management Stronger brand positioning as a sustainability leader Sustainability is a strategic business opportunity. Companies that move quickly will not only meet requirements but also gain new clients, increase revenue, and position themselves for long-term success. How Your Business Can Benefit from Sustainability? If you are looking to win larger clients, qualify for government contracts and expand into new markets, integrating sustainability into your operations is essential. We help businesses navigate this transition, aligning with key regulations and market trends to secure long-term success. If you want to explore how sustainability can help your business grow, get in touch today. Get in touch!